Fill your February Calendar with Key Dates, Observances and Food Holidays
February may be the shortest month of the year. It is also packed with observances, food holidays and one of the biggest pizza sales days of the year.
Let’s look at some key dates and how you can honor them in your pizzeria. Mark the following dates on your calendar:
Black History Month
Find ways to spotlight Black-owned Businesses and chefs you partner with, as well as black-owned businesses in your area. Donate to charitable food organizations supporting black communities like Black Farmers Network and Black Chef Movement. Partner with local history and cultural organizations to host an educational food series. Spotlight and amplify the voices of your employees internally and externally. Extend these programs all year long.
5-9 National Pride in Foodservice Week
This is a week to honor fellow foodservice teams who work in schools, hospitals, nursing homes, correctional facilities and other foodservice workplaces. Let them know you appreciate them.
9 National Pizza Day
It’s time to celebrate America’s favorite food, PIZZA. Find a unique way to mark National Pizza Day that reflects your brand. Market it and then be sure you are ready for a big day.
11 Super Bowl Sunday
It’s one of the busiest, if not THE busiest days in American pizzerias. Get those systems in place to flow seamlessly in the massive rush of football fans, in house, to-go and delivery. We have some ideas to help the day run smoothly.
13 Galentine’s Day
This one is often overlooked. Give ladies the idea to dine with you. Create a friends meal package including app, pizza, dessert and alcoholic beverage.
14 Valentine’s Day
Heart-shaped pizzas will sell out on this day. Find out how to make a heart-shaped pizza. If White Castle can sell out reservations on V-Day, so can you. Have fun with your packages and promotions.
14 Ash Wednesday (Start of Lent)
This date marks the start of the 40-day season of Lent, during which time follows may abstain from meat during the period or many may abstain on Fridays. Restaurants offer lent specials and meatless promotions. Many restaurants add seafood and fish specials during lent. Highlight veggie pies or create something special to adhere to Lent specifications.
19 President’s Day
It’s a big deals day for consumers. Get in on the action with an offer your customers can’t resist.
Be sure to tag us @PizzaToday to share your February celebrations and events. Check out 10 Can’t Miss Pizza Holidays!